Deliver Magazine

Nov 16th

USPS Revamps ‘How-To’ Direct Mail Website

delivermagazine.com Now Includes More Content and Smart Phone Interface U.S. Postal Service Revamps ‘How-To’ Direct Mail Website delivermagazine.com Now Includes More Content and Smart Phone Interface WASHINGTON — Embracing electronic technology to promote the use of direct mail, the U.S. Postal Service recently revamped the companion website to Deliver, its magazine for marketers. The new […]

Oct 19th

European Company Mails Fake Bags Of Blood In Its Direct Mail Campaign

A European company mails bags of fake blood to prospective clients to emphasize its unrelenting work ethic. Some marketing agencies promise to give blood,sweat and tears to clients. But Touch Branding has been intent on backing up that claim with a branding effort — including an edgy mail campaign — built around a bold message: […]